01Feb

Inbound vs Outbound Marketing: Can There Only Be One Winner?

If “Inbound vs Outbound Marketing” could be billed as some sort of title fight it would be less like pairing George Foreman and Muhammad Ali in their prime, and more like one of those perennially mismatched bouts where the lesser contestant gets KO’d in the first couple of rounds. Because truth be told, inbound marketing has overpowered it’s traditional rival with a deft and speed that’s almost embarrassing.

So how do the two shape up, and why has inbound eclipsed its old marketing rival?

13Dec

Four Reasons Why You Need a Business Blog (and Two Easy Ways to Start)

Trends come and go but blogging is here to stay, as more and more businesses embrace this exciting (but not-so-new) medium: transforming the way they communicate with their customers and raise awareness of their brand. We explore several reasons why every business needs their own blog, with some advice on how to set up and get started.

Why do you need a blog?

1. It connects you with your customers

12Dec

6 Lessons From A Piss-Taking Mummy Blogger When Blogging For Business

She may be a self-proclaimed ‘piss-taking mummy blogger’ by title, but Mel Sorini challenges the norm to create engaging lifestyle blogs that will literally make you LOL.

I know what you’re thinking, what does this have to do with blogging for business? Well, her work has been republished by the likes of Mamamia and the Huffington Post so it’s safe to say this blogger knows what’s up. Pay attention, because there is A LOT we can learn from Mel when putting pen to paper for our own business.

Where It All Began

10Dec

What Makes These 7 Business Blogs So Successful?

If there is a formula behind great blogs – and we’re not sure there is -  then these businesses have successfully nailed it. The interesting thing we found is that many of these are written by small businesses, which goes to show that you don’t need squillions of dollars in your marketing budget to create a great blog that connects with people. Narrowing our selection down to ten was hard, but here are our current favourites:

1. Kate Toon

URL: https://www.katetooncopywriter.com.au/blog/

01Dec

What I’ve Learned From 2 Years Of Business Blogging

We published our first blog in March of 2014. Two years, 8 months, and 35 blogs later: what have I learned about blogging for business?

Our very first blog was ‘Three Cs of Content Marketing’, we were pretty happy with it: people gave us good feedback, it was relevant to our business, it had a nice graphic, and useful content.

11Nov

The Real Reason We Cling to Traditional Marketing

To the younger generation the path seems clear, but many longstanding business leaders still haven’t fully adopted digital marketing. I think I know why they haven’t made the leap.

I spend a lot of time thinking about this, and a lot of our customers are ‘digital virgins’ if you will, so I think I have a pretty good insight into what’s at play here. To me, it boils down to a combination of understanding and emotion.

01Nov

Five of the Most Epic Digital Marketing Campaigns of All Time

Jean Claude Van Damme throwing an epic split, cartoon animals killing themselves in stupid ways and the Old Spice Guy on a horse… The power of digital is the power to surprise and delight with the finest examples of human creativity. Here are five of our favourite digital campaigns of all-time.

11Oct

In the News: Bendigo Advertiser Shines the Spotlight on Creative Revolution

The team at Creative Revolution is excited to be highlighted in a recent article in the Bendigo Advertiser. In the article "The digital era for business", Chris Pedler delves into our story from one man operation to a market leader.

16Sep

Why I Started a Digital Marketing Agency

You’re a graphic designer. What makes you think you can run a digital marketing agency? This is a question I often ask myself. And it doesn’t have a simple answer.

My story starts at birth, but there’s probably a little too much ground to cover there so I’ll start with the defining moment, the watershed event, that started me on this path…

I was a graphic designer at a low-level design and printing business. In four years I had learnt what I could from my colleagues and I was looking for the next step in my career.

12Sep

Why is Bendigo a Web Design Backwater?

You know what, I’m just going to come right out and say it: Bendigo is a website design backwater! There, I said it!

My colleagues in the industry are probably going to rip my head off! But it had to be said: you can only truly address a problem if you first call it out and see it for what it really is.

But it’s not enough to just highlight the problem, you can only move forward by offering a solution. So I ask: what are we doing wrong, and how can we fix it?

14Aug

Do or Die: Two Reasons You Need a Great Website

Let’s face it, a good quality website is no longer an optional extra for businesses who are looking to succeed in the global (or local) economy. These days, internet users are increasingly savvy and have very high expectations when it comes to their online interactions. It is no longer good enough to maintain a static page with your contact details, a brief description of your company and a fuzzy picture of your shop front.

There are two really important reasons to have a great website:

1. To appease the mysterious search engine bots

14Jul

Can You Rescue Your Website?

Does your website need rescuing? You might be underwhelmed by your website, but that doesn’t necessarily mean that it’s no good. Familiarity breeds contempt, and it’s possible that your site simply needs a good spring clean or a mini-makeover – nothing that some new copy and fresh new images can’t fix.

Website Design Packages

Get started with a custom website that helps to grow your business.

Download our website design PDF to see the full details of our three most popular packages, including package levels, pricing, and features.

Download Package Information PDF

Professional Blog Writing Packages

Strategic content writing to engage and drive business outcomes.

Download our blog writing PDF to see the full details of our three most popular packages, including package levels, pricing, and features.

Download Package Information PDF

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